Successfully Building and Growing CPG Brands.
Successful marketing for a CPG brand is an ongoing process that encompasses various aspects of branding, promotion, and distribution. With extensive experience building brands and successfully marketing leading CPG products, Bongo Consulting is well-positioned to partner with you in growing your brand.
Our Experience
Bongo partners, Kristin and Michael have led the charge for numerous CPG companies including:
By implementing a thoughtful mix of marketing tactics, Bongo can help CPG brands effectively engage with their target audience, build brand awareness, and drive sales of their products in a competitive marketplace.
How We Work: Strategic Planning & Marketing Execution
With over 25 years of experience as a client partner, I have worked across various verticals such as health & wellness, pharmaceuticals, professional services, fintech, beauty, media & entertainment, and higher education.
I’ve led the charge for many initiatives and projects including new product launches, establishing robust brand identities through positioning, logos, naming, and other creative elements, envisioning and building eCommerce experiences, and formulating efficient advertising approaches for B2B and B2C clients, encompassing traditional as well as digital mediums.
Creating Peace of Mind for CMOs and Marketing Directors
With over 25 years of experience in digital advertising, traditional marketing, and consulting, I have worked with start-ups, mid-market companies, and Fortune 500 clients. I have had the privilege of working at some of the largest advertising agencies, including McCann-Erickson San Francisco, Digitas Health Philadelphia, and Epam Digital Services. In addition to my agency work, I have also served as an adjunct professor of marketing at Temple University’s School of Media & Communications for seven years.
Creating Peace of Mind for CMOs and Marketing Directors
With over 25 years of experience in digital advertising, traditional marketing, and consulting, I have worked with start-ups, mid-market companies, and Fortune 500 clients. I have had the privilege of working at some of the largest advertising agencies, including McCann-Erickson San Francisco, Digitas Health Philadelphia, and Epam Digital Services. In addition to my agency work, I have also served as an adjunct professor of marketing at Temple
University’s School of Media & Communications for seven years.
Key Challenges We Address
- Not losing share despite intense competition
- Creating and maintaining brand loyalty
- Ever-changing consumer preferences
- Breaking through marketing fatigue
- Marketing attribution measurement
- Awareness among key targets