Public Relations Archives - Bongo Consulting

Optimize Digital Marketing & Public Relations with a ‘Post-Placement’ Checklist

Communications Strategy, Digital Storytelling, Public Relations

How to Leverage Successful PR Placement 1. Linktag, when possible. Digital-first news sources have policies in place around “link-tagging”, or how they embed references to company names, sources, and citations. Reporters don’t always know what these policies are, so...

Earned Media: The ‘Sliced Bread’ of Marketing

Communications Strategy, Corporate Communications, Digital Storytelling, Marketing Strategy, Public Relations

by Anthony Stipa. As brands search for ways to elevate their message through noisy modern mediums, there’s a tried-and-true tactic that’s been around as long as, if not longer than, sliced bread. And it should have a place in your 2021 marketing budget. With a modest...

Why Strategic Content Planning Is Essential To Business Success
Marketing Advisor Vs. Marketing Agency: Which One Is Right For You?
What is a Fractional CMO and Does My Business Need One?
The Future of Client Management Is Partnership
The Four Pillars of Your Digital Foundation- Why You Can’t Ignore Them

Optimize Digital Marketing & Public Relations with a ‘Post-Placement’ Checklist

Earned Media: The ‘Sliced Bread’ of Marketing

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